About Rlevance

We work towards a more human
way of doing business

Rlevance is a strategic design consultancy

Drawing on deep knowledge of human psychology, we help organizations understand their customers and users, and create solutions that truly work for them. Our core believe: Value for humans creates value for businesses.

By putting the human factor at the core of every challenge, we create strong brands, meaningful experiences, and enjoyable spaces and places, ultimately creating lasting business results.

A network of senior experts

Our core team combines strategic depth with creative thinking, supported by a trusted network of senior on-demand experts. 

This setup enables us to offer both leadership advisory and end-to-end solution development, tailored to each client’s challenge.

Principles

Human-Centered

A business that creates value for its customers is valued by them in return.

Strategic Approach

Long-lasting solutions are the result of a thorough process that considers all factors.

Research-Backed

Scientific research and proven methodologies drive reliable, impactful results.

Systems Thinking

Embracing interconnectedness and complexity results in solutions that truly work.

Multidisciplinary

Because people experience the world holistically, only a blend of disciplines can be effective.

Creative Problem Solving

Inventiveness is the key to developing powerful solutions to complex challenges.

Leadership

Rlevance is led by Christian Vatter, a business psychologist and customer/user strategist with more than 20 years of experience in understanding and shaping the relationship between people and commercial offerings

Throughout his career, Christian Vatter has advised over 60 organizations across 30 industries, from global car manufacturers to innovative blockchain startups. He regularly contributes to marketing publications and speaks at international conferences

 

 

 

Expertise

 

Customer Research and Insights

Brand Positioning & Communication Strategy

Service Branding

Brand-driven Customer Experience

Experience Innovation & Service Design

Retail Experience & Concepts

User Centered Architecture / Placemaking

Customer Centricity / Customer-centric Transformation

Process

Comprehensive Challenge Definition

Tailored Process Design

Deep Research & Analysis

Solution Design & Strategy Development

Project Initiation & Implementation Oversight

Performance & Strategy Evaluation

Expertise

Process Strategy & Design

Research & Analysis

Concept & Solution Innovation

Briefing & Accompanying Implementation

Performance Measurement & Strategy Reviews