Humanizing Businesses
Today’s business world is governed by automatization, efficiency and numbers. However people are at the heart of the system and the reason for its existence.

We believe sustainable business growth can only be achieved by focusing on humans. Human-centered businesses create value for their customers and aim for balanced, long-lasting relationships. This isn't merely the best way to do Marketing, but the most sustainable form of doing business.

Making organizations 
relevant for people

Rlevance is a think tank and concept studio. We develop organizations to be more relevant for their customers, creating human-centric brands, services, customer experiences, physical spaces and business models. We provide clarity, direction and ideas, and enable inhouse change for outside impact.

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Christian Vatter

Founder, User Psychologist and Brand Expert

In the past 18 years, Christian consulted companies from 25+ different industries, in 9 different countries, from startup to bluechip.

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